Overview
Service industries, specifically tourism, hospitality, retail and F&B sectors are always the first to be hit hard in a major crisis (e.g. pandemic viruses like SARS or COVID-19). A dramatic reduction in travel results in soring revenue losses. Many courses dealing with Crisis Management fall short of practical application with a sole focus on cost management only. Effective and revenue-oriented crisis management is paramount to cope with drastic changes in the actual business environment.
This 1.5-day interactive workshop will provide participants with the essential knowledge and skills in “Revenue-Oriented Crisis Management’. The workshop focuses on Crisis Management planning, post-and recovery crisis management practices and outlining ways to apply practical Revenue Management techniques to avoid and deal with revenue losses, whilst optimizing revenue potential in the crisis & post-crisis times. It aims to equip professionals with knowledge on coping with crisis and how revenue management can assist in recovering revenues. Hands-on practical sessions will be conducted on both days to complete the didactic teaching.
What You’ll Learn
- Crisis Management Overview and Implications
- Post- and recovery Crisis Management Practices
- Revenue-Oriented Crisis Management
Who Should Attend
- Managers in Service industries, Head of Departments
- Marketers in Service industries
SITizens Learning Credits (SLC) - Eligible Course
SIT Alumni: Before registering for courses, please activate your
SITizens Learning Credits via the email sent by SIT Alumni Team, on behalf of SITLEARN Professional Development.
Registration Closed (only for SIT Alumni)
Certificate and Assessment
A Certificate of Participation will be issued to participants who
- Attend 75% of the workshop; and
- Undertake non-credit bearing assessment (during course)
Schedule
Day 1: 9:00am - 6:00pm
| Welcome and Registration |
| Topic 1: Crisis Management Overview and Implications |
| Tea Break |
| Topic 2: Post-Crisis Management, Objectives, Tactics and Tools (1) |
| Lunch |
| Topic 2: Post-Crisis Management, Objectives, Tactics and Tools (2) |
| Tea Break |
| Topic 3 Revenue-Oriented Crisis Management |
| End of Day |
Day 2: 9:00am - 12:30pm
| Registration and Recap |
| Topic 3: Revenue-Oriented Crisis Management |
| Tea Break |
| Topic 3: Revenue-Oriented Crisis Management |
Fees
| Category |
Full Fee |
After SF Series Funding |
After SF Mid-Career
Enhanced Subsidy |
| Singapore Citizen (Below 40) / Singapore PR |
$1,284.00 |
$385.20 |
Not Eligible |
| Singapore Citizen (40 & above) |
$1,284.00 |
$385.20 |
$145.20 |
| Non-Singaporeans |
$1,284.00 |
Not Eligible |
Not Eligible |
Note:
- All figures include GST. GST applies to individuals and Singapore-registered companies.
- You can opt for either SF Series Funding or Mid-Career Enhanced Subsidy. Both cannot be combined.
»
Learn more about funding types available
Terms & Conditions:
SkillsFuture Series Course Funding
In order to be eligible for the 70% training grant awarded by SkillsFuture, applicants (and/or their sponsoring organisations where applicable) must:
- Be a Singaporean Citizen or Singapore Permanent Resident
- Not receive any other funding from government sources in respect of the actual grant disbursed for the programme
SkillsFuture Mid-Career Enhanced Subsidy
To be eligible for the 90% enhanced subsidy awarded, applicants (and/or their sponsoring organisations where applicable) must:
- Be a Singaporean Citizen
- Be at least 40 years old
- Not receive any other funding from government sources in respect of the actual grant disbursed for the programme
SIT reserves the right to collect the balance of the programme fees (i.e. the potential grant amount) directly from the applicants (and/or their sponsoring organisations where applicable) should the above requirements not be fulfilled.
SIT reserves the right to make changes to published course information, including dates, times, venues, fees and instructors without prior notice.
